Welcome to
Uppsala, Sweden 12-13 May, 2025
15 % på allt
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– The Place Attractiveness Conference
Welcome to PLACExNordic, the leading meeting platform in Northern Europe for shaping the future of places.
This is more than a conference – it's a movement for everyone building the future of places. 2025 the the powerful theme is - Electrify Change! And create attractive and liveable places of tomorrow for people and business.
Over two dynamic days in Uppsala /Stockholm, Sweden, you’ll meet forward-thinking peers, explore groundbreaking ideas, and get practical tools to strengthen your place’s identity and attractiveness. Together we create places where people want to live, work, invest, and visit.
Formerly known as the Nordic Place Branding Conference -
PLACExNordic is now bolder, broader and more relevant than ever.
Photo Anders Tukler Uppsala Marketing

12th - 13th May 2025

Uppsala, Sweden
Uppsala Konsert & Kongress
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Buy Tickets
Limited Seats Available.
The Ultimate Experience
€590
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2 day in-person conference
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Breakout sessions
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Workshops
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Networking opportunities
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An evening in Uppsala with fellow participants, speakers and the Future Place Leadership team
- Extracurricular activities
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Material to download (presentations, brochures, keynotes, etc.)
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Registration to the newsletter: Access to handbooks and publications
Customise your conference experience:
What others have said about the conference
Charlotte,
Copenhagen Capacity
“I felt a strong desire to dare to try new ways of place branding. Since the conference we’ve been developing new ways of place branding (for talent and investment attraction) internally and with our partners. "
Ivan,
Bizkaia Talent
“I love the event, I go every year! For me the value is in meeting your colleagues from different countries and sharing experiences and getting inspired."
Mari,
City of Oslo
"I highly recommend to attend the conference particularly if you work in talent attraction and retention, or investment promotion as it is THE place to meet international colleagues working with a place branding lens."
Bård,
Trondheim Municipality
“Nordic Place Branding Conference is the place to be if you want to know how you can make your place attractive and visible.”